$600+ Motorola Razr purchases were more likely than Apple purchases to come from $100K+ households
Relative likelihood of modeled $100K+ household income by price paid, Jan. 2025–Aug. 13, 2026; 1.0× equals Apple handset purchases
Likelihood relative to Apple handset purchases
Source: YipitData U.S. Physical Receipt Panel. Razr purchases: under $350 n=2,040; $350–$599 n=426; $600+ n=297. Apple purchases n=124,200.
Chart data
| Series | Likelihood relative to Apple handset purchases |
|---|---|
| Razr, $600+ | 1.34× |
| Apple handsets | 1.00× |
| Razr, $350–$599 | 0.95× |
| Razr, under $350 | 0.75× |
How sharply did the Razr buyer profile change with price paid?
The relative likelihood rose monotonically from 0.75× Apple’s rate for Razr purchases under $350 to 0.95× at $350–$599 and 1.34× at $600+. The calculation uses each band’s modeled $100K+ household share divided by Apple’s 29.6% share.
Which Razr price band accounted for most observed purchases?
Razr purchases under $350 accounted for 74% of scanned Razr volume, with a median paid price of $199. The $600+ group had 297 purchases and is directional, while carrier-financed postpaid sales are largely absent from this retail panel.
Assumptions & Methodologies
We analyzed U.S. line-item purchases in YipitData’s Physical Receipt Panel from January 2025 through August 13, 2026. Handsets were mobile-phone items priced at least $40; Motorola Razr purchases were grouped by observed price paid. Household income is modeled. Relative likelihood divides each Razr band’s share from $100K+ households by the 29.6% share among Apple handset purchases, producing 0.75×, 0.95×, and 1.34× after rounding. The panel skews female, lower-middle income, Southern, and deal-seeking. Carrier-financed postpaid purchases are largely absent, promotional or refurbished units may lower observed prices, and the two upper Razr bands are modest samples. Results describe retail-panel purchases, not Motorola’s total buyer base or a causal effect of price.
