Netflix led overlap among active A+E streaming subscribers
Share of approximately 6,545 active subscribers to History Vault, Lifetime Movie Club, or A&E Crime Central also seen paying for each service, January–June 2026
Share of active A+E subscriber cohort
Source: YipitData U.S. e-receipt panel. The three A+E services were pooled, and rates overlap. Analysis completed July 20, 2026.
Chart data
| Series | Share of active A+E subscriber cohort |
|---|---|
| Netflix | 42% |
| Max | ~30% |
| Paramount+ | ~27% |
| Peacock | ~27% |
Which larger streaming services did active A+E subscribers also pay for?
Netflix was the most common companion service, held by 42% of approximately 6,545 active A+E streaming subscribers from January through June 2026. Max formed a second tier at approximately 30%, while Paramount+ and Peacock each reached approximately 27%. The pattern places subscribers to A+E's smaller direct-to-consumer services within a multi-service stack anchored by larger streaming platforms.
Assumptions & Methodologies
YipitData analyzed its U.S. e-receipt panel on July 20, 2026, measuring co-subscription from January through June 2026. The cohort pooled approximately 6,545 stable panelists subscribed to History Vault, Lifetime Movie Club, or A&E Crime Central; panelists were present before July 2025 and active from June 20 through July 20, 2026. Active status used the latest subscription lifecycle signal, with later cancellation, ending, or expiration signals superseding earlier activity. Rates are overlapping co-subscription penetration, not competitor market share. Pooling protects sample size, and the analysis does not support individual A+E product comparisons. Disconnected email accounts may undercount co-subscriptions.