More Acorn TV panelists also paid for Netflix than BritBox
For each service, share of Acorn TV panelists with at least one payment from July 20, 2025, through July 20, 2026
Share of Acorn TV panelists
Source: YipitData U.S. emailed-receipt panel. Acorn TV cohort: approximately 8,300 panelists. Analysis conducted July 20, 2026.
Chart data
| Series | Share of Acorn TV panelists |
|---|---|
| Netflix | 44% |
| BritBox | 36% |
Which was more common among Acorn TV panelists: Netflix or BritBox?
Of the two services shown, Netflix was more common: 44% of Acorn TV panelists also had a Netflix payment from July 20, 2025, through July 20, 2026. In the same period, 36% of the cohort also had a BritBox payment. These separate rates do not show how many panelists paid for Netflix and BritBox together.
Assumptions & Methodologies
YipitData analyzed emailed receipts on July 20, 2026. The cohort included approximately 8,300 U.S. panelists with an Acorn TV payment from July 20, 2025, through July 20, 2026. Payments were identified in receipt details and email subject lines, including transactions billed directly by Acorn TV. Netflix and BritBox were counted separately, so one person could be included in both percentages. The panel may miss receipts sent to email accounts it does not capture or payments processed by billing providers it does not cover. Rates are reported as whole-number percentages and do not necessarily represent subscriptions active at the same time.
